Podcasts




Japan-Europe: porcelain bridge

Duration: 0:35:00

The first information about porcelain products dates back to the fourth century AD and it comes from China . Then he began to appear in the countries closest to China, such as Mongolia, Korea, then in Japan, and then in Europe .


History of Samsung

Duration: 0:02:06

Filled with stories and creativity, Damon and Omar, the human support castle, emerged from our stories and tales that we narrate, witnessing the human civilization and reaching where we are economically in the history of economic development. The economic history is not just broads and its different platforms for manufacturing mobile phones. It also includes giants like Samsung Electronics, the world's leading tech company in information technology and consumer electronics industry in terms of revenue in 2017. The heavy and solid company, the largest shipbuilding company in the world, also in terms of revenue in 2010, Samsung Engineering, Samsung Construction, Trade and life insurance company, the Samsung resort, the dry Samsung media, it is the best connection for growth through research and development, economic development service to South Korea in fifty years or learn from it if you find what you do not meet when someone comes to the country and told us Samsung outperform Nokia definitely, but do you remember a definition of a company when you told the engineer's office tonight listening to Nokia and did not understand its operating system, this engineer is a potato, go to tolerance at the beginning of the millennium and introduce them to the man who made this is his responsibility now and is not able to provoke it that success and progress are his work, effort, laboratories, forgiveness, science and invincible photography.


Cross-border e-commerce enters Japan: a dangerous shoal or a gold mine?

Duration: 0:07:01.606122

The mobile phone cannot be a constant rule, the motherland is relaxed and casual, and the latest and technological progress in the lively girls' information bureau. And it is not exclusively broadcast on Himalaya. With a serious injury to the mainstay of beauty and emotional intelligence, re-listen to today's lively girls' information bureau. When talking about Japan's internet market, what is your inherent impression? Is it a risky windstorm or a big mining site? A few years ago, the then CEO of the UCC district summarized the internationalization strategy, dividing the global market into four areas, with China as an emerging market, the US and Europe as another three overseas markets, and Japan and South Korea forming their own system. Especially in Japan, influential companies and business models have grown locally, and the entire internet industry environment is very closed. Foreign companies find it difficult to succeed. We decided to temporarily give up, which represents the views of most Chinese internet companies on the Japanese market at that time. In a long period of time, Chinese internet companies would often target Hong Kong, Macao, Taiwan, then Southeast Asia, India, and finally Japan. However, a trend has quietly begun to change. In the past two years, electronic brands such as Haier and Huawei have started operations in Japan, with platforms like Douyin and NetEase games entering the Japanese market. This has changed the impression of Chinese manufacturing among Japanese consumers. Low-end lifestyle service platforms have also penetrated the lives of Japanese consumers. In some areas, particularly in the e-commerce sector, Japan is worth paying attention to. It is a potential market with a large number of high-value consumers. E-commerce sales account for only 5% of total retail sales, leaving plenty of room for growth. The e-commerce sector in Japan is currently the fastest-growing channel among all retail channels, and it is difficult for Chinese cross-border players. However, the consumption trend is gradually changing. In Japan, a potential market with a large number of high-spending consumers. For Chinese e-commerce players seeking overseas development opportunities, it is time to explore the Japanese e-commerce market. However, before thinking about how to proceed, it is necessary to understand the characteristics of Japanese consumers. Unlike Chinese consumers who order directly on Taobao and JD using WeChat and Alipay for payment, Japanese online consumers have two very striking characteristics. One is the heavy use of mobile search during the shopping process. The other is the variety of payment methods due to the emphasis on privacy and security in Japan. In addition to credit cards, online payments can also be made through convenience stores, gift cards, bank transfers, etc. To better communicate with Japanese consumers, cross-border e-commerce players in China can take the following measures. Firstly, deep localization is the key to gaining consumer trust. For example, providing authentic Japanese language services and interfaces, converting payments into Japanese currency units, emphasizing product quality over price, and providing detailed product descriptions can increase customer stickiness. Chinese internet companies, especially cross-border e-commerce companies, have a great opportunity in Japan. The early bird catches the worm. Let's wait and see. That's all for this episode. See you next time.